Legal

Privacy Policy

How Dye It Rite Inc. collects, uses, and protects information you share with us through dyeitrite.com.

Effective date: May 23, 2026

This privacy policy explains how Dye It Rite Inc. (“Dye It Rite,” “we,” “us,” or “our”) handles information we collect from visitors to dyeitrite.com and through the forms and contact channels we operate. Dye It Rite is a family-owned automotive cosmetic repair and reconditioning company headquartered in New Cumberland, Pennsylvania, serving dealerships and commercial clients across the Mid-Atlantic.

We have written this policy in plain language so it is clear what we collect, why we collect it, and what choices you have. Please read it carefully. By using this site or submitting a form, you agree to the practices described here.

Information We Collect

We only collect information you choose to give us, plus a limited amount of technical information that is logged automatically when you visit our site.

Information you provide

When you request service, request a quote, ask a general question, apply for a job, or sign up to become a dealership partner, we may ask you for details such as:

  • Your name, job title, and the dealership or business you represent
  • Your email address and phone number
  • Your mailing address or service location
  • Vehicle details relevant to your service request (year, make, model, condition, photos)
  • Resume or work history when applying for a position
  • Any comments, notes, or messages you choose to send

Information collected automatically

When you visit dyeitrite.com, our hosting provider and analytics tools automatically log basic technical data, such as your IP address, browser type, operating system, referring URL, the pages you view, and the date and time of your visit. We use this information in aggregate to understand how the site is used and to keep it secure.

How We Use Your Information

We use the information you provide to:

  • Schedule service visits and quote dealership reconditioning routes
  • Respond to questions, quotes, and general inquiries
  • Review job applications and contact you about open positions
  • Onboard new dealership partners and manage ongoing service relationships
  • Send transactional messages such as appointment confirmations or service reminders
  • Improve our website, content, and customer service
  • Comply with legal obligations and protect our rights

We do not send unsolicited marketing emails. If we ever introduce a marketing newsletter, it will be opt-in only and every message will include a clear unsubscribe link.

How We Protect Your Information

We take reasonable administrative, technical, and physical safeguards to protect the information we hold. Our website is served over HTTPS, sensitive data is encrypted in transit using TLS, and access to systems containing personal information is limited to staff who need it to do their jobs.

No system is perfectly secure, so we also limit how much information we collect in the first place. We do not ask for credit card or payment information through our website forms; service billing is handled separately through our office.

Cookies and Tracking Technologies

Our site uses cookies and similar technologies to keep the site functioning and to understand how visitors use it. Cookies are small text files stored on your device by your browser.

We use cookies for purposes such as:

  • Remembering preferences during your visit
  • Measuring traffic and engagement through privacy-respecting analytics
  • Diagnosing site performance and security issues

Most browsers accept cookies by default, but you can adjust your browser settings to warn you when cookies are being sent or to disable them entirely. Please note that disabling cookies may break some site features. Each browser handles this differently; check your browser’s Help menu for instructions.

Sharing With Third Parties

We do not sell, rent, or trade your personal information to anyone. We do not share it with marketers.

We share information only with service providers who help us operate our business, and only to the extent they need it to provide their service to us. These include our website hosting provider, email service, form processor, and analytics tools. These providers are contractually required to safeguard your information and use it only for the purposes we direct.

We may also disclose information when required by law, court order, or valid government request, or when necessary to protect the rights, property, or safety of Dye It Rite, our customers, or the public.

Links to Other Websites

Our site may link to third-party websites such as our social media profiles or partner sites. We are not responsible for the privacy practices or the content of those websites. We encourage you to review the privacy policy of any third-party site you visit.

Your Choices and Rights

You can:

  • Request a copy of the personal information we hold about you
  • Ask us to correct information that is inaccurate or out of date
  • Ask us to delete information we are not legally required to retain
  • Opt out of any future marketing communications

To make any of these requests, contact us using the details at the bottom of this page. We will respond within a reasonable timeframe and may need to verify your identity before acting on a request.

Depending on where you live, you may have additional rights under laws such as the California Consumer Privacy Act (CCPA) or similar state privacy laws. We honor those rights for residents who qualify.

Children’s Privacy

Dye It Rite is a business-to-business service. Our website, products, and services are directed to people who are at least 18 years old. We do not knowingly collect personal information from children under 13, in compliance with the Children’s Online Privacy Protection Act (COPPA). If you believe a child has submitted information to us, please contact us and we will delete it.

Data Breach Notification

In the unlikely event of a data breach affecting your personal information, we will notify affected users by email and through a notice on this website within a reasonable time and in accordance with applicable law.

Changes to This Policy

We may update this privacy policy from time to time to reflect changes to our practices, our website, or applicable law. When we update it, we will revise the “Effective date” at the top of the page. Significant changes will be highlighted on the site. Your continued use of dyeitrite.com after an update means you accept the revised policy.

Contact Us

If you have questions about this privacy policy or how we handle your information, please reach out:

Dye It Rite Inc.

102 Ninth St
New Cumberland, PA 17070

Phone: 1-866-364-8748

Online: Contact form

Questions About How We Handle Your Information?

Reach out and we’ll answer. We’re a family-owned company headquartered in New Cumberland, PA. Real people, real answers.